PRIVACY POLICY


Black Sand PR & Entertainment Inc. respects the privacy of their customers and clients and is fully committed to maintaining their privacy. 

This Privacy Policy describes how your personal and business information is collected, used, and shared when you visit or make a purchase from www.blacksandpr.com (the “Site”). This privacy policy details the personal information and business information we may collect from you, why we collect it, how we use it and when it may be shared with third parties. This privacy policy also describes what choices you have about how we collect, use and disclose your information.

By using the website www.blacksandpr.com you agree to the terms and conditions of our Privacy Policy, and acknowledge and consent that we may store and use your information as outlined in this Privacy Policy. Furthermore, by using the website www.blacksandpr.com you also acknowledge, understand, consent and agree to the terms and conditions of our Terms of Service.

Customers will be notified of any changes to this privacy policy in the form of an updated policy on this page. By continuing to use this site you accept the changes and will be bound by such changes.

Compliance with Applicable Laws:

We are committed to ensuring that our privacy practices comply with applicable laws and regulations, including those in Canada, Quebec, the United States, the European Union (GDPR), and other relevant jurisdictions. We regularly review and update our policies to align with any changes in these laws.

To protect our customers and ensure compliance with provincial, federal, and international regulations, this Privacy Policy may be updated at any time.

It is your responsibility to regularly review this privacy and policy and any changes thereof. To enhance your online shopping experience, we use Cookies. By using our website, you agree to our use of Cookies, our Privacy Policy & Terms of Service.

This website is currently hosted with e-Commerce platform Shopify. In addition to any Canadian laws (where our company is based) you may also be subject to any applicable American federal and state laws with respects to privacy and other regulations. 

For more information regarding Shopify’s privacy practices please see https://www.shopify.com/legal/privacy?utm_source=social&utm_medium=forum&utm_campaign=guru%2Bask  and also reference the Patriot Act.

SECTION 1 – PERSONAL & BUSINESS INFORMATION WE COLLECT & HOW WE COLLECT IT


1.1 Device Information Collected
When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. By submitting your information via a contact or subscription form, you further consent to the collection of such information. We refer to this automatically-collected data as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information on cookies and how to disable them, visit All About Cookies.
  • Log files: Track actions occurring on the Site, including IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web beacons, tags, and pixels: Electronic files used to record information about how you browse the Site.

Additionally, when you make or attempt to make a purchase through the Site or offline, we may collect information such as your name, billing address, shipping address, payment information (including credit card numbers, PayPal ID), email address, and phone number.

We collect information you provide directly to us as well as information automatically collected through our Shopify store.

1.2 Order Information Collected:
If you are a customer or have booked a consultation, you may have submitted information via a contact form, email, or phone (e.g., name, address, email, phone number). We refer to this information as “Order Information.”

1.3 Personal Information Collected:
When we use the term “Personal Information” in this Privacy Policy, we mean Device Information, Order Information, Newsletter Subscriptions, and other personal information you provide to us. The following information is collected for purposes including:

  • Name, email address, and phone number
  • Billing and shipping addresses
  • Payment information and transaction details
  • Account credentials and login information
  • Order Information
  • Device Information
  • Other information provided when contacting us or submitting forms

1.4 Client Information for Services:
In addition to the personal information above, we may collect, store, and use information you provide as part of our services, including but not limited to emails, documents, sales data, surveys, workbooks, advertising data and other materials submitted to us.

This information is used and retained for legitimate business purposes, including:

  • Maintaining accurate records of consultations and communications
  • Providing proof of work or services rendered
  • Tailoring our services to your business
  • Measuring our results and performance
  • Portfolio purposes (as outlined in this Privacy Policy)
  • Ensuring the accuracy of information provided to us
  • Meeting legal, regulatory, or accounting obligations

By using our services, you acknowledge and consent that we may collect, store and use your information for these purposes.

1.5 Newsletter Subscriptions - Opt-In, Information Collected & Opt-Out:
When you opt in to receive our newsletter, you will be asked to provide your information and confirm your consent through a double opt-in process. During this process, we may collect your name and email address to send marketing offers and related news in accordance with applicable privacy laws. This ensures that you have explicitly agreed to receive marketing communications from us. 

You can opt-out and unsubscribe at any time by clicking the unsubscribe link at the bottom of any newsletter or by contacting us directly at info@blacksandpr.com. We refer to this information as “Newsletter Subscriptions.”

SECTION 2 – HOW DO WE USE YOUR PERSONAL & BUSINESS INFORMATION?

2.1 Uses of Your Information

By using our website or services, you acknowledge, understand and consent to the uses of your information as described below and throughout this Privacy Policy. We use the information we collect for legitimate business purposes and to provide our services, including but not limited to:

1. Providing and Managing Services

  • Processing payments and fulfilling orders
  • Analyzing your information to tailor our services to your specific needs and preferences
  • Managing accounts and consultations
  • Responding to inquiries and providing support

2. Operational and Administrative Purposes

  • Maintaining accurate records of client communications and transactions
  • Performing internal analytics and reporting to improve our services
  • Meeting legal, regulatory, or accounting obligations

3. Marketing and Communications

  • We may send newsletters, promotional offers, updates, or other communications if consent has been provided (whether direct or implied), where applicable. You can opt out at any time by replying to the email with a request to stop receiving communications or by contacting us at info@blacksandpr.com. For newsletters, you can also unsubscribe using the link at the bottom of the email.
  • Portfolio purposes (as outlined in this Privacy Policy)
  • Analyzing marketing effectiveness and user engagement

4. Risk Management and Security

  • Preventing fraud, unauthorized access, or other illegal activities
  • Protecting our business, clients, and partners from potential liability or harm

By engaging our services, you consent to receive communications from us as necessary to provide, manage, and support those services, including updates, confirmations, and other service-related information.

2.2 Uses of “Device Information”

We use the “Device Information” we collect to:

  • Screen for potential risk and fraud (in particular, your IP address)
  • Improve and optimize our Site (e.g., generating analytics about how customers browse and interact with the Site, assessing marketing and advertising success)

2.2 Uses of “Order Information” & “Newsletter Subscriptions”

To aid a successful customer experience with your “Order Information” and/or “Newsletter Subscriptions,” Black Sand PR & Entertainment Inc. may use your personal information to:

  1. Effectively process your order
  2. Facilitate inquiries about your order
  3. Ship items you have ordered to your address or a friend, relative, or associate’s address
  4. Continue contact with you in order to provide individualized service
  5. Help us learn about your shopping preferences so we may better serve you and improve your customer experience
  6. Perform marketing and performance research to aid in evaluating and developing our customer service, product selection, promotions, and general shopping experience
  7. When in line with your preferences, communicate with you (via email, post, or otherwise) and provide additional marketing materials, promotional information, and offers

2.3  Behavioural Advertising

We may use your Personal Information to provide targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page: NAI How Does Online Advertising Work

To opt-out of Behavioural Advertising, see sections 2.5 Third Party Cookies, 2.6 MailChimp and Web Beacons and SECTION 4 - HOW DO I WITHDRAW MY CONSENT? 

2.4 Cookies

We use a number of different cookies on this website, including necessary, functional, performance, and targeting cookies. Cookies may be used to improve your browsing experience, our services and products, and your general shopping experience.

  • By continuing to use our website without opting out, you agree to our use of cookies and the data collection for improving services, products, and marketing.
  • We may use industry-standard analytics services such as Google Analytics to gain insights and improve services based on user browsing habits.

We may use Retargeting Marketing (Google AdWords, Facebook Retargeting (Meta)) to show advertisements on your browser after visiting our website.

See our detailed Cookies Policy for more information.

2.5 Third-Party Cookies:

See our detailed Cookies Policy for more information.

2.6 MailChimp & Web Beacons

To improve email marketing campaigns and user experience:

  • We use MailChimp to deliver newsletter emails, which may use Web Beacons to track engagement (e.g., open times, IP address, browser/email client type, link clicks)
  • This data helps us adjust our marketing strategy and improve services
  • You may unsubscribe from our mailing list at any time via the link in the email or by contacting info@blacksandpr.com

MailChimp Privacy Policy: MailChimp Privacy

2.7 Do Not Track

Please note that we do not alter our data collection or use practices when a Do Not Track signal is received from your browser.

SECTION 3 – THIRD PARTIES & DISCLOSURE

We share your Personal Information with third parties to help us use your Personal Information, as described in this Privacy Policy. For example, we use Shopify to power our online store–you can read more about how Shopify uses your Personal Information here:
https://www.shopify.com/legal/privacy?utm_source=social&utm_medium=forum&utm_campaign=guru%2Bask

3.1 Use of Personal Information, Third-Party Privacy Policies & Liability

3.1.1. We do not sell, rent, trade, publish, or otherwise disclose your personal information to third parties in exchange for money. However, we may showcase aspects of our work, which could include information you provide, for business development purposes such as portfolios, case studies, or promotional materials. Any information we retain is used solely to support your engagement with us and to operate our business responsibly, ensuring compliance with applicable laws. 

Please note, under certain privacy laws, including the California Consumer Privacy Act (CCPA), the sharing of personal information with third-party service providers—such as for advertising, analytics, or other similar purposes—may be considered a "sale" under those laws, even if we do not exchange your personal information for money. 

3.1.2. We may share your personal information with third-party service providers to help enhance the services we offer, including improving user experience, conducting marketing activities, and performing analytics. If you do not wish for your personal information to be shared for these purposes, you have the right to opt-out. As detailed in the "California Privacy Rights" and “SECTION 4 - HOW DO I WITHDRAW MY CONSENT?”  below, you can opt-out of such sharing by following the provided instructions or by contacting us directly at info@blacksandpr.com. However, please note that your information may be transmitted to or stored with third-party service providers who assist us in delivering our services. These third parties may have their own privacy policies, which we do not control and are not responsible for reviewing. We are not responsible for their actions or privacy practices, and in the event that a third party mishandles your information, we disclaim any liability for such actions to the maximum extent permitted by law, as their practices are outside of our control.

3.1.3. Although best efforts are made to mitigate the risks, no correspondence, data transmission, or data storage is truly 100% secure. In the course of providing our services, your personal and business information may be transmitted to or stored by third-party service providers. While we implement reasonable technical and organizational measures to protect your information, to the maximum extent permitted by law, Black Sand PR & Entertainment Inc. shall not be liable for any loss, damage, or consequences arising from unauthorized access, theft, breaches, transmission, or storage of your information by third parties. By using our services, you acknowledge and accept these risks and consent to the handling of your information by such third parties in accordance with this Privacy Policy.

3.1.4. We recommend that you review the privacy policies of these third-party providers to understand how your data may be handled. Please refer to our website Terms of Service regarding liability for data transmission, storage, or handling of your personal and business information.

3.2 Use of Portfolio Work and Service Results

We may, from time to time, showcase aspects of our work for business development purposes, including portfolio displays, case studies, or illustrative examples of services provided. This may include general results, outcomes, or the types of services delivered, such as marketing strategies, photoshoots, content creation, or consulting. Examples of where we may showcase our work include, but are not limited to, this website, promotional brochures, emails, newsletters, and other marketing materials and channels.

We may identify you and highlight generalized impacts of our work, such as improvements in sales, engagement, or brand awareness, without disclosing sensitive or proprietary information (e.g., specific financial figures, sales data, or internal reports), unless it is anonymized. In such cases, specific figures may be published, but you will not be identified.

Each client engagement is unique, and any limitations on what may be referenced or published will be specified in the terms of your individual agreement with us. Except where explicitly restricted in your agreement, we may reference work, results, or services provided without requiring additional approval.

3.3 Third-Party Service Providers (Including Payment Transaction Processors)

In general, the third-party providers used by us will only collect, use, and disclose your information to the extent necessary to allow them to perform the services they provide to us. However, certain third-party service providers, such as payment gateways, banking institutions and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. 

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers. In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located. As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

3.4 Third-Party Websites, Applications & Their Privacy Practices

Once you leave our store’s website or are redirected to a third-party website or application, that third party’s own terms and privacy practices will apply to your use of their site. Our Terms of Service and Privacy Policy continue to govern your interactions with us, including any provisions that remain in effect after you stop using our website or that apply when you engage our services. 

While our terms do not govern the operations or rules of third-party websites, any disclaimers, limitations of liability, or other protective provisions in our Terms still apply to your relationship with us in connection with those third parties. We are not responsible for the privacy practices of other sites and encourage you to review their privacy statements.

3.5 Analytics, Advertising, & Other Platforms

As mentioned, we may also use Google Analytics to help us understand how our customers use the Site – you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

To help reach our customers and serve them better, our website may use the Conversions API, which could share data directly from Shopify's servers to Facebook (Meta). This means the data may not be blocked by ad blockers.

We strongly urge you to regularly review the Privacy Policies and Terms of Service of our own website as well as those of the following third parties as it may affect the use of your information and may be subject to change without notice: Facebook (Meta), Google, Shopify, Mailchimp.
Please note, this may not be a complete list of relevant third-parties. 

Learn more about how third-party apps on the Shopify platform can use and access your information, as well as how you can request to revoke access: https://help.shopify.com/en/manual/apps/app-personal-information.

3.6 Legal Process & Law Enforcement Requests

We reserve the right to disclose your personal information as required by law, in response to legal process and law enforcement requests, if you violate our Terms of Service and/or the terms of any Project you have engaged us for,  and as necessary in order to protect the rights, interests, and property of Black Sand PR & Entertainment Inc.

SECTION 4 – HOW DO I WITHDRAW MY CONSENT?

4.1 Marketing Communications, Newsletters and Cold Emails

By opting in (whether through direct or implied consent), you agree that we may send you marketing communications, including newsletters, promotional offers, and updates about our services. If you no longer wish to receive marketing emails from us, you can opt out at any time by:

  • Replying directly to the email with a request to stop receiving communications, or
  • Contacting us at info@blacksandpr.com

If you are receiving our newsletter, you can also opt out by clicking the unsubscribe link at the bottom of the newsletter.

We may also send cold emails (unsolicited marketing emails) related to our services based on our legitimate interest. However, you have the right to opt out of these communications at any time. To opt out, you can reply directly to the email with a request to stop receiving communications, or contact us at info@blacksandpr.om. We will promptly honour your request and stop sending you marketing emails.

4.2 Contact Information, Information Access & Opt-Out

**Opt-Out of Personal Information Collection:**  

You may choose to withdraw your consent to the collection or use of your personal information for optional purposes, such as marketing or analytics. However, certain information cannot be deleted or opted out of collection when it is required to:  

- fulfill or manage services you have requested,  

- maintain accurate records for contractual or legal obligations, or  

- comply with applicable laws and regulations.  

This ensures that while you have control over optional uses of your information, we can continue to retain and use necessary information to provide our services and meet legal requirements. 

If after you opt-in to an optional purpose, such as marketing or analytics, and you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use, or disclosure of your information, at any time, by contacting us using the contact form on our contact page, or by emailing info@blacksandpr.com. 

You are entitled to request access to and the correction of your Personal Information collected by us. In order to make such a request, please contact us by filling the form on our contact page or by emailing info@blacksandpr.com. Please use the subject title “Att: Privacy Compliance Officer – Black Sand PR & Entertainment Inc.”

Please note that although we will strive to remove your information upon request as soon as possible, third parties may have their own specific timeframes, processing times, and policies regarding data deletion. To the maximum extent permitted by law, we are not responsible for the actions of third parties or acts of God and will therefore be held harmless as a result.

You can also opt out of targeted advertising as described in this Privacy Policy - see section 2.5 and 3.5.

If you are from California, you can visit "Do Not Sell My Personal Information" to opt-out.

**IMPORTANT:** Please note that while you may withdraw your consent to the collection or use of your personal information for optional purposes, when you engage our services, you agree that we may need to contact you regarding matters necessary to deliver, manage, or support the services provided, including updates, confirmations, and other service-related communications. Certain information may be retained for legitimate business purposes and will not be removed. Additionally, we may continue to use information for Portfolio purposes, as described in this Privacy Policy, unless otherwise specified in a service-specific agreement. 

4.3 European Residents - Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to request that your personal information be corrected, updated, or deleted. To exercise these rights, please contact us using the contact information above. However, certain information cannot be deleted when its retention is necessary to:  

- fulfill or manage contracts with you (for example, if you place an order through the Site),  

- comply with legal obligations, or  

- pursue our legitimate business interests, such as maintaining records or protecting against fraud.  

Please also note that your information may be transferred outside of Europe, including to Canada and the United States, in accordance with applicable data protection laws.  

4.4 California Privacy Act - Your Rights

4.4.1 Your rights under the California Consumer Privacy Act
The California Consumer Privacy Act (CCPA) provides you with rights regarding how your data or personal information is treated. Under the legislation, California residents can choose to opt out of the “sale” of their personal information to third parties. Based on the CCPA definition, “sale” refers to data collection for the purpose of creating advertising and other communications. Learn more about CCPA and your privacy rights.

4.4.2. How to opt out (California Consumer Privacy Act)
By clicking on the link below, we will no longer collect or sell your personal information. This applies to both third parties and the data we collect to help personalize your experience on our website or through other communications. For more information, view our privacy policy. California Opt Out - Please visit "Do Not Sell My Personal Information" to opt-out.

4.5 Data Retention & Legitimate Business Purposes
When you place an order through the Site, we maintain your Order Information for our records for legitimate business, legal, and contractual purposes. This information cannot be deleted, as it is necessary to manage services, fulfill orders, maintain accurate records, and comply with applicable laws. For legitimate business purposes, certain business contact information you provide — such as company name, email, and phone number — may also be retained to manage services, maintain records, tailor our services to you, and fulfill contractual or legal obligations.

We may also continue to use certain information for Portfolio Purposes, as outlined in this Privacy Policy. 

SECTION 5 – MISCELLANEOUS

5.1 Age of Consent
The Site is not intended for individuals under the age of majority in their jurisdiction, and they may not use this website or our services. By using this Site, you represent that you are at least the age of majority in your state or province of residence.

5.2 Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, or for operational, legal, or regulatory reasons. If we make material changes to this policy, we will notify you here so you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If our store is acquired by, or merged with, another company, your information may be transferred to the new owners so that we may continue to provide products and services to you.

SECTION 6 – QUESTIONS AND CONTACT INFORMATION

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at info@blacksandpr.com with the subject title: “Att: Privacy Compliance Officer – Black Sand PR & Entertainment Inc.”

Further Reading:

Google Analytics Information Page: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage

Google Analytics Opt-out Browser Add-on – https://tools.google.com/dlpage/gaoptout/

 

Last Updated: November 28th 2025