Meet The Team
Edward Clayton - President & Co-Founder
For over ten years, British entrepreneur Edward Clayton has solidified his reputation as one of the most driven, creative and diversified entrepreneurs of his generation.
Focusing on building legacies with an emphasis on future-heritage, it is with several unique experiences that he became determined to create a revolutionary company that helps businesses on their journey to build a better world.
Believing that true success does not rely solely on wealth, but on our contribution to people, nature and the planet we share together, his pioneering consultation and coaching programs are designed to provide rapid but sustainable growth.
Asides from co-founding Black Sand PR & Entertainment Inc. in 2016, notable accomplishments include recording Grammy Award winners Imagine Dragons, going Double-Platinum in Mexico, hitting over 14 Million views on YouTube, producing a BBC Radio London Album of the Year and even interviewing Hollywood movie stars Zac Efron & Emily Ratajkowski.
Furthermore, with a love of adventure, Edward is continuing the transatlantic travels of his forefathers by crossing the ocean from Great Britain and settling in the "New World" of Canada.
With exploration and reaching new heights clearly in the blood, he comes from a long line of explorers and entrepreneurs, including Jackson Clark - founder in 1736 of William Clark & Sons - Ireland's oldest linen mill which was recently featured by Alexander McQueen, and Wandy Swales - founder of legendary expeditionary company Trekforce, who was known as "one of the late and great, original Explorers".
At the forefront of the entertainment industry, Edward experienced first-hand the magic that can happen when people of different backgrounds work together.
Working with top record labels such as Universal Music, Sony Music & Interscope Records to break top artists such as Bebe Rexha, Little Mix & X Ambassadors into the market, he conceptualized and nurtured the idea that if you move people, people move with you - a movement is created.
Following in their well-travelled footsteps, it his aim to share his knowledge and help other companies around the world experience the many benefits of responsible innovation, as he himself has successfully made his own company carbon neutral with a series of groundbreaking strategies. Edward is a proud a supporter of several animal rights, reforestation & clean ocean charities.
Chloé Snyder - Senior Vice President & Co-Founder
With an extensive background in bi-coastal luxury hospitality and fashion retail marketing, Chloé Snyder is a multi-talented force of nature.
Since 2016, Chloé has been at the forefront of influencer marketing and has assisted with, if not directly contributed to, the explosive growth of several name companies with her unrivalled market knowledge and creative expertise.
Together with her partner, setting up collaborations between celebrities and major brands has resulted in Black Sand PR & Entertainment Inc. campaigns reaching over a billion people worldwide.
Chloé's many accomplishments include breaking UK recording artist Dua Lipa into the North American market and producing a highly popular internet radio show starring actor Reed Alexander (of Nickelodeon's iCarly / Bill Clinton Ambassador).
Broadcast to over 100 countries, it was here that Chloé further mastered the art of international client relations where notable guests booked include the legendary host Hoda Kotb of The Today Show and Grammy Awards nominee Bebe Rexha.
Experiencing life in both the eco-tech driven west coast, as well as the business centric east coast, Chloé draws upon these individual experiences to help company owners and executives find their unique path to success.
It's often said that to be the best you must learn from the best. Chloé got her start in consultation from her late father and mentor Paul Snyder, a renowned business consultant and author, who provided expert leadership coaching to some of today's top companies such as Apple, TELUS, L'Oréal and UPS. It is therefore no surprise that Chloe is proudly continuing the tradition of helping others accomplish great feats, both personally and in business.
As a champion of urban wildlife, she firmly believes in the preservation of green spaces and architectural design in cities. It is her passion for nature that inspires her to help companies introduce eco-friendly processes, reduce their environmental impact and build happier, healthier teams in the work place. It is her belief that this sustainable development can exponentially benefit companies.
Native to Montréal, Chloe is fully bi-lingual in both English and French.